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Archive for July, 2009

Helpful advice on our new podcasts

29 July 2009

Podcasting

We’ve just finished production of three podcasts aimed at giving you some helpful advice on three areas:

Getting started with online video
Dealing with the press in a crisis situation
What Politicians can teach us about handling the media

We hope they are helpful to you

Climate change is ‘biggest threat to global health’

12 July 2009

A film made by Ember Regis warns that climate change is the biggest global health threat of the 21st Century.

Commissioned by University College London, the film highlights the findings of a major report on managing the health effects of global warming, launched jointly by UCL and The Lancet.

Lead author Professor Anthony Costello says that failure to act on climate change will result in an intergenerational injustice, with our children and grandchildren scorning our generation for ignoring the climate change threat — with similar moral outrage to how we today look back on those who brought in and did nothing to stop slavery.

Professor Costello says: “The big message of this report is that climate change is a health issue affecting billions of people, not just an environmental issue about polar bears and deforestation.” He adds: “The impacts will be felt not just in the UK, but all around the world — and not just in some distant future but in our lifetimes and those of our children.”

You can watch the film by following this link:

http://www.ucl.ac.uk/news/news-articles/0905/09051401

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Film showcases revolutionary new crop sprayer

12 July 2009

Ember Regis has been in Italy filming a revolutionary new crop sprayer which reduces the spread of pesticide and prevents contamination of the environment.

We were invited to film the ISAFRUIT crop assisted sprayer application (CASA) by one of the project partners, Warwick HRI.

The sprayer combines the latest technology in crop canopy, crop health and environmental condition sensing. In response to these combined inputs it can ensure that only the required amount of pesticide is applied to apple trees.

Ashley filming

Ember Regis cameraman Ashley Pollak on location in Trentino

The sprayer is currently on a tour of 7 European countries, allowing growers to glimpse the future of sprayer technology and is pictured here in San Michele all’Adige, Trentino, Italy.

ISAFRUIT (an EU integrated Research Project under FP6) is an integrated research project with more than 300 scientists from 60 research and development institutions and SMEs, in 16 countries across Europe, the USA and New Zealand, working together towards a common goal. The objective is to increase the consumption of fruit throughout Europe for the benefit of human health, with particular emphasis on addressing bottlenecks such as consumer preferences, fruit availability and quality, and environmentally-friendly production.

CASA sprayer
The revolutionary ISAFRUIT crop sprayer